BMW G310R Launched In Europe – More Expensive Than Before

BMW G310R: BMW Motorrad has recently launched the latest iteration of its popular naked motorcycle, the G310R, in Europe. What makes this launch particularly interesting is that the bike is manufactured in India by TVS Motor Company at its Hosur facility. This move not only showcases India’s growing prowess in motorcycle manufacturing but also highlights the global nature of today’s automotive industry.

Euro 5 Compliant

One of the most significant aspects of the new G310R is its compliance with Euro 5 emission norms. These stringent regulations are set to take effect from January 1, 2021, and BMW has ensured that their entry-level naked bike is ready to meet these standards. This compliance not only allows BMW to continue selling the G310R in Europe but also demonstrates the company’s commitment to reducing emissions and embracing cleaner technology.

Pricing

Interestingly, the pricing strategy for the G310R differs significantly between Europe and India. In Europe, the bike is priced at £4,875 (approximately Rs. 4.8 lakh), which represents an increase from its predecessor. However, in India, the story is quite different. The new BMW G310R is priced at Rs 2.45 lakh (ex-showroom), which is actually a reduction of about Rs 54,000 (£546) compared to the previous BS4 model. This pricing disparity reflects the different market conditions and competitive landscapes in these regions.

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Power and Performance

At the core of the 2021 G310R is an updated 313cc liquid-cooled, single-cylinder engine. This powerplant delivers a respectable 33.5 bhp at 9500 rpm and a peak torque of 28 Nm at 7,500 rpm. These figures translate to real-world performance that should satisfy most riders in the naked bike segment.

The engine is mated to a six-speed gearbox, which now features a slipper clutch. This addition should provide smoother shifts and more precise actuation, enhancing the overall riding experience. BMW claims a top speed of 143 kmph for the G310R, with the ability to sprint from 0-50 kmph in just 2.5 seconds – impressive figures for a bike in this class.

One of the key upgrades in this new model is the inclusion of an electronically-controlled ride-by-wire system. This technology promises to deliver better throttle response, giving riders more precise control over the bike’s power delivery.

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Design

While the 2021 G310R retains the tubular space frame of its predecessor, BMW has given the bike a visual refresh to keep it looking contemporary. The most noticeable changes include a revised muscular fuel tank with new shrouds, a stepped-up seat, and an upswept exhaust pipe. These elements combine to give the G310R a more aggressive and sporty appearance.

Lighting has been completely overhauled, with the bike now featuring a full-LED headlight, LED turn indicators, and LED brake light. These updates not only enhance the bike’s modern look but also improve visibility, contributing to rider safety.

One of the standout visual elements of the new G310R is its orange-colored alloy rims. These eye-catching wheels are equipped with disc brakes on both the front and rear, supported by a dual-channel ABS system for improved stopping power and safety.

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Suspension and Ergonomics

The G310R’s suspension setup consists of 41mm USD forks at the front and a mono-shock unit at the rear. This configuration should provide a good balance of comfort and handling, suitable for both city riding and more spirited runs on twisty roads.

BMW has also paid attention to rider ergonomics with the 2021 model. The bike now features adjustable clutch and handbrake levers, which can be set to four different positions. This customization allows riders, especially those of shorter stature, to find a more comfortable and confident riding position.

Features and Technology

The 2021 G310R comes with several features that elevate it above its predecessor. The engine housing, coolant pipe, clutch, rear grab handle, and coolant pipe are now finished in Titanium Grey, adding a premium touch to the bike’s appearance.

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On the technology front, BMW has introduced dynamic traction control and automatic stability control systems. These advanced rider aids should provide additional confidence and safety, especially in challenging riding conditions.

Color Options

To cater to different tastes, BMW offers the G310R in three new color options: limestone metallic, cosmic-black, and polar white. These choices allow riders to select a look that best suits their personal style.

Conclusion

The 2021 BMW G310R represents an interesting case study in global motorcycle manufacturing and marketing. Produced in India but designed to meet stringent European standards, it showcases the potential for high-quality, internationally competitive motorcycles to emerge from Indian manufacturing facilities.

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With its updated engine, refreshed design, and new features, the G310R seems well-positioned to compete in the highly contested naked bike segment. Its Euro 5 compliance ensures that it will remain a viable option in European markets for years to come.

The pricing strategy, with its significant difference between European and Indian markets, reflects BMW’s nuanced approach to global sales. By offering a more competitive price in India, BMW can tap into the growing market for premium small-displacement motorcycles in the country.

For riders looking for a stylish, capable, and technologically advanced naked bike, the 2021 BMW G310R presents an attractive option. Whether cruising city streets or enjoying weekend rides on country roads, this made-in-India, globally-approved motorcycle seems ready to deliver an engaging riding experience.

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As the motorcycle market continues to evolve, with increasing emphasis on emissions standards and technological features, the G310R stands as a testament to BMW’s ability to adapt and innovate, even in the smaller displacement categories. It will be interesting to see how this model performs in various markets and what impact it might have on the perception of Indian-manufactured motorcycles on the global stage.

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